New Material.
AI-native, by design.
New Material.
AI-native, by design.
New Material builds products that unlock the power of AI through human-centered design.
New Material builds products that unlock the power of AI through human-centered design.
Featured Work
Featured Work
Apr 21, 2025
Apr 21, 2025
Supercharge performance without sacrificing health.
Supercharge performance without sacrificing health.
Forma Health was founded by 22-Grand Slam winner Rafael Nadal and Dr. Ángel Ruiz-Cotorro, Forma leverages AI to prevent injuries in tennis players across all levels.
Forma Health was founded by 22-Grand Slam winner Rafael Nadal and Dr. Ángel Ruiz-Cotorro, Forma leverages AI to prevent injuries in tennis players across all levels.
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Health Care
Health Care
Jul 21, 2023
Jul 21, 2023
Create custom vision AI, using just your phone and no code
Create custom vision AI, using just your phone and no code
FieldDay is a mobile-first platform for collecting, training, and deploying custom vision AI models in minutes.
FieldDay is a mobile-first platform for collecting, training, and deploying custom vision AI models in minutes.
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Augmented Reality
Augmented Reality
Oct 20, 2023
Oct 20, 2023
Security AI for commercial mobility.
Security AI for commercial mobility.
Helping Ford ship their first piece of consumer hardware powered by AI.
Helping Ford ship their first piece of consumer hardware powered by AI.
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Mobility
Mobility
Jun 21, 2020
Jun 21, 2020
Anonymise photos and videos in real time, all on device
Anonymise photos and videos in real time, all on device
Anonymous Camera helps you seamlessly anonymise faces in photos and videos.
Anonymous Camera helps you seamlessly anonymise faces in photos and videos.
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Privacy
Privacy
May 21, 2023
Prototyping smart sensors in the wild with FieldKits
A modular sensor platform for fast, flexible data collection in real-world environments.
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Machine Learning
Jun 20, 2024
Closing the feedback loop in Edge AI
Bring ambitious, sensor-driven machine-learning products into production through integrated data collection and testing.
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Machine Learning
Jun 20, 2023
Designing an AI enabled security device for Ford
Helping Ford take their security hardware to production, through industrial design, manufacturing, and packaging.
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Hardware
May 20, 2021
Visualising AI
Leveraging simple metaphors to visualise fundamental principles of AI.
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Machine Learning
Recently
Recently
Apr 29, 2025
Apr 29, 2025
Explainable interfaces and tools for iterative prompt engineering.
Explainable interfaces and tools for iterative prompt engineering.
When working in verticals where domain experts prompt along side product teams, tools are born that make an AI's thoughts easy to understand and steer.
When working in verticals where domain experts prompt along side product teams, tools are born that make an AI's thoughts easy to understand and steer.
Feb 24, 2025
Feb 24, 2025
A walk in the park.
A walk in the park.
How I went from an idea to a working vision AI model just by taking a few strolls through Regent's Park.
How I went from an idea to a working vision AI model just by taking a few strolls through Regent's Park.
May 6, 2023
May 6, 2023
Go cypher-spotting with Decypher
Go cypher-spotting with Decypher
In time for the coronation, a fun app built with FieldDay.
In time for the coronation, a fun app built with FieldDay.
May 27, 2022
May 27, 2022
Introducing WorkLens
Introducing WorkLens
An intelligent productivity app for people who use photos to get things done.
An intelligent productivity app for people who use photos to get things done.
Partner with us
We work with companies that want to move beyond prototypes and ship intelligent systems. If you're building the future, we'd love to help.
Let's Talk
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Stories on designing for humans with AI.
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Products
AI for humans. Stories, Studio & Network.
Companies House 14847657 · VAT GB 446 8088 60
© 2025
New Material, Inc. All rights reserved.
Products
AI for humans. Stories, Studio & Network.
Companies House 14847657
VAT GB 446 8088 60
© 2025
FieldDay Technologies Ltd.
All rights reserved.
Products
AI for humans. Stories, Studio & Network.
Companies House 14847657 · VAT GB 446 8088 60
© 2025
New Material, Inc. All rights reserved.